As a nonprofit, your organization is helping to change hundreds, thousands or even millions of lives each year. People should be beating a trail to your door to help support such a worthwhile cause. So why worry about marketing? Isn’t that just another way to spell Public Relations?
The reality, of course, is quite different. The […]

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Competitive Charities - it seems to be a bit of an oxymoron.  Why would people who are focusing on doing good need to worry about outperforming another organization?  
The common good may be the ultimate goal - but that requires individual success of many organizations.   This has always been an issue, and with the addition of […]

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